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Opinion
Our Opinion section is where we offer a fresh perspective, challenge prevailing notions, and hopefully even sparks of evolution. A space where voices provide their unique takes on the ever-evolving theme of customer-centric growth. Here you'll find thought-provoking narratives that go beyond the conventional, inviting readers like you to see sustainable growth through a new lens.

The Story of Daniel and Mara Launching a DTC Ecommerce Brand - UPDATED!
Udpated: Daniel, believes a referral program right from the launch will incentivize his initial customers to spread the word and bring in more buyers. But to combine this with the existing 25% discount offer? Mara perceives several challenges…
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